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Who we are is committed to your privacy. Our Privacy Policy outlines our current information gathering and sharing practices.

If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.

Rest assured that we will not sell, share or rent information gathered through our sites in ways different from what is disclosed here. We adhere to the Direct Marketer’s Association’s “Privacy Promise to American Customers”. We do not knowingly collect Personal Information from anyone under the age of 13.

Collecting and Using Your Information

Anonymous, non-personally identifiable information such as your IP address, domain server, type of computer, type of web browser, and addresses of referring sites, also known as “traffic data,” may be collected and used to diagnose problems with our server and administer our sites. We may also use “cookies” and “action tags” to collect information. Cookies and action tags allow us to compile statistics and other information about how you use our sites. We may use this data to analyze trends and improve the usability of our sites as well as to administer the sites and gather broad demographic statistics. We may also share non-personally identifiable data with third parties on an aggregate basis. We do not link the information we store in cookies to any personally identifiable information.

Third Party Cookies

The use of cookies by third parties is not covered by our privacy statement. We do not have access or control over these cookies. These third parties use session ID cookies to make it easier for you to navigate our site, in order for you to use the shopping cart.

Clear Gifs (Web Beacons/Web Bugs)

Our third party advertising partner employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customers’ personally identifiable information.

Personally identifiable information such as your name, home address and e-mail address may be required if you wish to communicate with us via e-mail. This “contact information” may be used to respond to your e-mail or contact you regarding a related matter. We collect personal information from you when you contact us or choose to submit a review for our products. We use the information you submit on the contact us form to respond to your inquiry.

We post customer testimonials and product reviews on our Web site, which may include personally identifiable information. We do obtain the customers consent prior to posting the testimonial or product review along with your name.

If you purchase a product from us all the personal information that you submit on the order form is collected on the yahoo store platform and is governed by their privacy policy. That information is then shared back with us for the sole purpose of fulfilling your orders.

Sharing Your Information may establish business relationships and share your contact information with select persons or entities whom we believe have privacy policies that are generally consistent with ours. These persons or entities may contact you about their products or services. You may opt out of sharing this information at any time by emailing us at

We reserve the right to provide personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order or legal process served on our Web site; or in the event of a corporate sale, merger, reorganization, dissolution or similar event. In such cases, the disclosure of information will be as necessary to protect the personal safety of users of our sites or the public.

Agents/Service Providers

We use other third parties such as manufacturers to ship orders, a shipping company to fulfill orders, Yahoo stores to gather order information and a payment processor to charge you for items that you purchase, an email service provider to send out emails on our behalf and we use Live Chat to assist you if you have questions while shopping our site. We will share your personal information as necessary for these third parties to provide service.

Yahoo Stores will share back with us the Personal Information necessary for us to complete your order and ship it to you.

Special Offers and Updates

We will occasionally send you information on products, services, special deals, promotions. You can sign up for these emails from us on our Web site.

Out of respect for your privacy, we present the option not to receive these types of communications. To stop receiving these please opt-out using the unsubscribe feature on each and every communication or email our Customer Support at or by contacting us by telephone or mail at the contact information listed below.

Updating or Correcting Personally Identifiable Information

If your personally identifiable information changes, or if you no longer desire our service, you may correct or update it by emailing our Customer Support at or by contacting us by telephone or postal mail at the contact information listed below.

Links to Third Party Web Sites

Our sites may contain links to other Internet web sites that we think you may find of interest. is not responsible for the content of these sites, nor do we control, sponsor, endorse or approve them.


The security of your personally identifiable information is important to us. We store your information on a secured server that is not accessible through the Internet. Although we cannot guarantee against loss, misuse, alteration, unauthorized disclosure or destruction of data, security measures are in place to protect you from such occurrences. If necessary, we will disclose to our users any breach in security involving personally identifiable information in accordance with the law.

Opting Out

We may send promotional emails or newsletters to our customers who have opted in via our newsletter sign-up or have ordered from us. On each of these communications we allow you the option of ‘opting out’ or ‘unsubscribe’ from all future promotional mailings. We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes, when we ask for this information. For example, if you purchase a product/service but do not wish to receive any additional marketing material from us, you may email us at, please include your name and email address in the message.

When you make a purchase at, our in-house Customer Service department may need to contact you via phone or e-mail to address questions specific to your order even if you opted not to receive communications from us.

Contacting an Associate

To contact an Associate, email us at . Please also check our FAQ page as many questions are answered quickly there.

Simply Baby Bedding
808 Paloma Ave.
Burlingame, CA 94010

Effective date: 07/20/2010